Discover Baobab

ABOUT US

OUR VISION & MISSION

Our vision is to be the partner of choice for entrepreneurs. Baobab is a microfinance group created in 2005 to offer tailored financial services to financially underserved entrepreneurs. Today, over 1 million small and medium businesses in 10 different countries trust us as their partner of choice.

Our mission: Revolutionize financial services by making them simple, fast and accessible. Because we believe in financial inclusion, our 4,000+ employees work towards meeting the needs of financially underserved entrepreneurs by making financial services simple, fast and accessible. We help them unleash their full business potential, wherever they are and regardless of their financial situation.

OUR VALUES

Proximity

We are always available where and when our customers need us: on the field, in our branches, on the phone or online.

Integrity

Our customers are served with honesty and integrity and our products meet the highest professional standards.

Simplicity

Every day, our 4,000+ employees help SMEs access the financial services they need easily and efficiently.

Transparency

The information we provide to our clients is clear and understandable, because we believe this is essential to make our services accessible to all.

OUR HISTORY

Launch of the Baobab Mobile Banking app for our customers in Burkina Faso, Senegal, Ivory Coast, and Mali

Mar, 2020

Baobab celebrates its 1,000,000 customers

Dec, 2019

Baobab Group transitions to new leadership with the arrival of the new Group CEO, Philip Sigwart

Oct, 2019

Baobab Senegal launches its first group lending product

May, 2019

Microcred China launched a full digital loan process through WeChat

Jun, 2018

Baobab DRC launches its savings products

Feb, 2018

Microcred becomes Baobab

Dec, 2017

Microcred Nanchong begins operations

Dec, 2017

Microcred names Arnold Ekpe as Chairman of the Supervisory Board

Sep, 2017

Baobab+ launched in Ivory Coast

Aug, 2017

Microcred Acquires OXUS DRC, a microfinance institution created in 2013 in Kinshasa

Mar, 2017

Microcred acquires MicroKing, a microfinance institution created in 2001 in Harare (Zimbabwe)

Feb, 2017

Microcred moves into its new premises at 1 rue de Gramont in Paris

Jan, 2017

Launch of Baobab+ in Mali

Nov, 2016

Microcred Burkina Faso begins operations

Sep, 2016

Microcred increases and restructures its capital

May, 2016

Launch of Baobab+ in Madagascar

Apr, 2016

Entry of APIS PARTNERS into the capital of Microcred

Dec, 2015

Entry of IFU into Microcred’s capital through a capital increase

Mar, 2015

Baobab+ launched in Senegal

Jan, 2015

Microcred Tunisia begins operations

Nov, 2014

Launch of the Baobab agent network in Madagascar and Senegal

Aug, 2014

Entry of Danish Microfinance Partners K/S (DMP) into Microcred’s capital through a capital increase

Dec, 2013

Microcred Mali begins operations.

Sep, 2013

Microcred passes €100 M in outstanding loans

Jun, 2012

Microcred Group celebrates its 100,000th customer

Sep, 2011

Microcred Sichuan begins operations

Jan, 2011

Microcred Ivory Coast begins operations

Oct, 2010

Sale of Microcred Mexico

May, 2010

Microcred Nigeria begins operations

Mar, 2010

Microcred Madagascar obtains its banking license

Jan, 2010

Entry of the ACTIAM funds managed by Developing World Markets (DWM) into Microcred’s capital through a capital increase

Aug, 2008

Microcred Senegal begins operations

Sep, 2007

Entry of EIB and AFD into Microcred’s capital through a capital increase

Feb, 2007

Microcred Madagascar begins operations

Dec, 2006

Microcred Mexico begins operations

Feb, 2006

Creation of Microcred

Jul, 2005

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